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Category Manager Dettol

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Marketing
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Egypt
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RB is different: ‘good enough’ isn’t good enough here.

 

RB is the world's leading consumer health and hygiene company, we work with the best people to challenge conventional thinking and keep giving people innovative solutions for healthier lives and happier homes, through our brands like Nurofen, Strepsils, Mucinex, Dettol, Lysol, Finish and Vanish,

 

About the role

 

Key responsibilities:

 

·         To develop a clear vision for the category at local level in line with regional and global strategic imperatives, and to generate annual and three-year brand plans to deliver the vision. There is full P&L responsibility

·         To lead the development and implementation of the annual business plan, monitor performance and competitor activity and recommend adjustments to the marketing mix

·         To deliver a product development program to generate consistent sales and profit growth

·         To recruit, coach and develop direct reports into truly exceptional Marketers

·         To co-ordinate the development and maintenance of effective local Sales/Marketing interface to ensure effective execution of business plans

·         To lead, where appropriate, the selection of local external Service Agencies and to develop and manage professional working relationships

·         To lead and/or contribute to international projects with partners in the Reckitt Benckiser Group

·         At least 8-9 years marketing experience, and must be able to demonstrate outstanding marketing skills developed within the FMCG environment

·         Educated to minimum bachelor’s degree level in a business-related subject - from a recognized University

·         Strong commercial awareness

·         Entrepreneurial

·         International outlook

·         Strong sense of urgency and achievement

·         Resilient and able to respond under pressure

·         Leadership qualities in impacting, contributing and challenging business strategy

·         Ability to influence

·         Strong analytical skills

·         Creativity

·         Financial skills, P&L understanding

·         Willing to relocate internationally to pursue career opportunities

·         The business language in Reckitt Benckiser is English; therefore fluency in English is essential. Fluency in other language(s) is advantageous

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