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Brand Marketing Manager

Czech Republic
Thanks for your interest in the Brand Marketing Manager position. Unfortunately this position has been closed but you can search our 591 open jobs by clicking here.


A fantastic opportunity for a Brand Marketing Manager to join our team


As a brand manager, you’ll have the opportunity to drive the growth of your assigned brands through excellent marketing execution. As an integral member of an experienced and dynamic marketing team, you will be given extensive and diverse responsibilities across the full marketing mix and will play a key role in supporting the development of the overall category strategy.


Marketing at Reckitt Benckiser is challenging and rewarding, based on consumer insights and strong innovations.  It is also a proven discipline and has developed senior leaders across the business


As a Brand Marketing Manager you will:

  • Work with supply, sales, and finance to develop and execute successful Brand Plans to deliver net revenue, gross margin, market share and profit targets within timescales and budget as approved by Area
  • Develop and execute annual marketing plan activities, including local media strategy/plans for a given brand within a category, responsible for ensuring successful implementation of the plan.
  • Provide monthly updates to business review and monitor market performance, responsible for successful implementation of Brand plans as per business review and Business plan
  • In close co-operation with the Trade Marketing and Sales function, identify trade needs/opportunities, develop pricing and distribution strategies in line with trade promotions for brands
  • Execute product launches agreed by Area/Region; Contribute to innovation by delivering product development programs to further margin growth.
  • Implement portfolio strategy in conjunction with global category and area innovation to support overall business strategy, short/medium term; Implement media strategy and plans
  • Manage the development and activation of local brands
  • Accountable for marketing budget on assigned brands
  • Implement market copy strategy for the brand and ensure adaption possible for category across the area
  • Partners with media/consumer and market insights to implement media strategy and plans


Is this you?

  • 3 years experience in FMCG market
  • consistent track records of results and career steps
  • Strong commercial awareness and drive
  • Strong analytical and financial skills, able to work in detail on the company P&L
  • Strong Presentation skills (ppt)
  • Entrepreneurial
  • Strong sense of urgency and achievement
  • Resilient and able to respond under pressure
  • Leadership qualities in impacting, contributing and challenging business strategy
  • Creativity
  • Fluency in Czech/Slovak, English


In return, RB offers very competitive salaries with excellent benefits and the chance to progress your career within a truly Global organization.


Apply Now for a chance to really change the game!

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